We would like to introduce
you to Web Branding's
Best Brands 2010

 
Over the last six months Web Branding has been exploring the various branding methods utilised in Sheffield in order to find Sheffield's best brands.

The competition was open to Businesses, Local Authorities and any organisation with a significant branding presence in the city. Over 100 local brands have been judged.
 

All Organisations have been scored on a number of areas including Web Presence, Brand Recognition and Branding Design.
 

CLICK HERE TO VIEW THE TOP 30 BRANDS

Within this feature we will look at some of the best modern day examples of good branding within the region of Sheffield. A city, which itself has undergone a major rebranding overhaul over the recent years.

The process of re-branding Sheffield has broadened its appeal which challenges the convential image of Sheffield as ‘City of Steel’ whilst preserving its distinctiveness and the ‘Made in Sheffield’ brand. This brand can be capitalised upon by all business in the Sheffield City Region area as long as they meet certain quality criteria.

An up and coming similar brand for Sheffield is the ‘Designed in Sheffield’ this hopes to recognise and acknowledge the importance of design work in the city.

Branding interventions made to improve the attractiveness of Sheffield as a destination have greatly increased its appeal as a destination.

Today, Sheffield has a much stronger brand and identity, built on its own unique histoy and character. The city’s character is emerging as multi-dimensional with creative industries contributing to its identity and promotion nationwide.

Click HERE to see this years finalists...